Kiko Kostadinov and ASICS have renewed their partnership for Spring/Summer 2024, unveiling the UB10-S GEL-KAYANO 20, a sneaker that bridges technical running heritage and contemporary design. This release continues a series of collaborations marked by a thoughtful interplay of material innovation, cultural references, and a restrained visual language.
The UB10-S GEL-KAYANO 20 draws on “Interlaced Assemblages,” “Functional Utopias”, and the tactile artistry of Japanese Mino ceramics. The sneaker’s double-layered mesh upper, a departure from the original Kayano 20’s open mesh, introduces a denser, more padded weave. This change alters the shoe’s tactile experience, lending a subtle puffiness along the sides. Inspired by traditional ceramics, metallic detailing and gradated tones reinforce the model’s artisanal ambitions.
In the “Hunter Green/Jade” colourway, earthy mesh is punctuated with yellow accents on the tongue, liner, and heel clip, while beige tones at the toe and midsole provide visual balance. ASICS’ signature glittered gold GEL cushioning offers comfort and a distinctive finish. The “Glacier Grey/Lavender Grey” variant palette echoes the washed, matte surfaces of handcrafted pottery.
Comfort remains a strong suit. Reviewers note that, despite its retro running origins, the model delivers a plush walking experience, even if it does not rival the latest superfoam technologies. The fit runs slightly small, with many opting to size up for optimal comfort.
Kiko Kostadinov’s approach to footwear design often involves recontextualising familiar silhouettes through material experimentation and subtle detail shifts. The UB10-S GEL-KAYANO 20 exemplifies this, using colour and texture to elevate what might otherwise be a straightforward retro. The collaboration’s ongoing reference to Japanese craftsmanship and natural imperfection sets it apart from more formulaic sneaker partnerships.
The UB10-S GEL-KAYANO 20 demonstrates how archival models can be revitalised through the lens of contemporary design. For collectors and enthusiasts, the sneaker offers a nuanced mix of comfort, artistry, and cultural reference. For those seeking a performance runner, it is best viewed as a lifestyle object.
